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Tencent Music and TVB Forge In-depth Strategic Partnership
3 week ago /
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Author：小编
Tencent Music Entertainment (TME) and Television Broadcasts Limited (TVB) have announced the deepening of their strategic cooperation in the fields of entertainment and music within the Greater Bay Area, signing a memorandum of understanding in Guangzhou. The two parties will concentrate on integrating resources encompassing music, technology, user ecosystems, and film and television intellectual properties (IPs) to pioneer an innovative ecological model integrating "music, film and television, and technology." This endeavor aims to elevate the global recognition of Chinese music and film and television cultural content. This collaboration signifies a new era of cross-media and cross-regional innovation in China's digital content industry.
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