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OpenAI Partners with Mattel, Creator of Barbie Dolls, to Integrate Generative AI into Toys and Beyond
1 day ago /
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Author：小编
Mattel, the iconic manufacturer of Barbie dolls, has partnered with OpenAI to integrate generative artificial intelligence into toy manufacturing and intellectual property (IP) repackaging. This collaboration marks OpenAI's entrance into a new realm, as it has previously inked licensing agreements with news publishers and various enterprises but now embarks on its maiden venture into the toy manufacturing industry. This strategic move aligns with OpenAI's ambition to broaden its horizons across diverse industries and potentially solidify its position within Mattel's burgeoning entertainment empire.
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