Alibaba Set to Unveil Two Key Business Initiatives Tomorrow: The Revival of "Koubei" and the Introduction of Self-Managed Group Buying on Gaode
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Author:小编   

On September 10, 2025, Alibaba is scheduled to host a significant press event at its Xixi Campus in Hangzhou. During this event, the company will reveal strategic modifications to two of its central business operations: the reintroduction of the local life service platform, Koubei, and the initiation of a self-managed group buying service via Gaode Maps. This strategic realignment is designed to reconstruct the local life consumption decision-making framework, enabling Alibaba to better compete with industry titans like Dianping. Koubei plans to utilize its proprietary offerings to establish an autonomous evaluation system. This system will amalgamate merchant transaction records and review data from Ele.me, Gaode, and Alipay, thereby forging a novel consumption decision-making and assessment mechanism. In a groundbreaking move, Gaode Maps will debut its self-managed group buying service, catering to essential scenarios such as dining, travel, and leisure activities. This service will facilitate precise traffic direction through innovative features like "mid-journey recommendations" and "scenario-specific prompts".