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Recently, a Weibo topic titled "Spent 50,000 Yuan to Hire a Well-Known Influencer for a Live-Streaming Sales Event, Only to Sell a Mere 58 Pairs of Shoes" has sparked widespread discussion and gone viral. According to reports, a merchant enlisted the services of the influencer "Neimeng Laogou (128)," who boasts tens of millions of followers, for a live-streaming sales campaign. Initially, the merchant was assured that 20,000 pairs of shoes would be sold during the event. However, the final tally revealed that only 58 pairs were purchased. The merchant lamented that the 50,000-yuan fee for the influencer's slot was non-refundable, leaving them with over 1 million yuan worth of unsold inventory. This incident has since captured the attention of the public.
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