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Tmall 618 Sees Quadrupled Major Household Appliance Sales, Bolstered by National Subsidies
2025-05-17 /
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Author：小编
During the Tmall 618 shopping festival, the combined transaction volume of the home appliance, home decoration, and home furnishing industries soared, doubling year-on-year. Notably, sales of major household appliances quadrupled, while small household appliances and home decoration products also witnessed a doubling in sales. The number of claims for national subsidies surged three times higher compared to last year's Double 11 event. Moreover, the official 15% discount could be stacked with national subsidies, creating an unprecedentedly powerful promotional offering.
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