Intel's Arrow Lake processors have underperformed in the high-end desktop market, prompting the company to strategize a countermeasure. By 2026, Intel aims to release the Nova Lake processors, designed to compete head-on with AMD. These Nova Lake processors will cater to both desktop and laptop segments, employing a hybrid chip architecture anticipated to significantly narrow the performance gap with AMD. Furthermore, Intel will unveil an array of new products, including the Panther Lake processors for desktops and Coral Rapids processors for the server market, aiming to bolster its overall market position comprehensively.