As the '618' shopping festival draws near, Bilibili has unveiled its commercial AI data insights capabilities, designed to empower brands and merchants to streamline the entire marketing process. This includes pre-investment insights, influencer pairing, creative content generation, and post-investment strategy evaluations. Bilibili has fortified its collaboration with leading e-commerce platforms, including Taobao, Tmall, and JD.com, by upgrading its data integration plans and reinforcing its commitment to 'grassroots marketing' collaborations. During last year's 'Singles' Day' event, Bilibili witnessed a remarkable 154% year-on-year growth in gross merchandise volume (GMV) for e-commerce promotions, with orders for consumer goods priced above 1,000 yuan doubling. The platform's 'Spark Plan' further revealed that Bilibili's acquisition rate of new customers across all vertical industries surpassed 50%.