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JD.com Unveils 'Billion-Hundred Million-Ten Million' Initiative for New Product Expansion
2025-04-16 /
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Author：小编
On April 15th, the 2025 JD.com New Product Annual Ceremony was held in Beijing, marking the official launch of JD.com's 'Billion-Hundred Million-Ten Million' Initiative for New Product Growth. This ambitious plan envisions an investment of ten billion in traffic and funding by 2025, aimed at comprehensively enhancing marketing and digital capabilities. The objective is to achieve annual sales exceeding 1 million for 60,000 new products, over 10 million for 6,000 products, and exceeding 100 million for 600 elite new products. This strategic move aims to foster predictable growth for brand merchants and present consumers with an expanded array of high-quality new product choices.
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