In 2022, Ben Affleck, renowned for his portrayal of Batman, ventured into the tech realm by founding InterPositive, an AI company dedicated to crafting AI tools tailored for film shooting and post-production processes. In March 2026, Netflix made a strategic move by acquiring the company for a staggering sum of approximately $587 million in cash, with Affleck continuing his involvement as a senior advisor. Affleck's foray into this domain was sparked by his early recognition of the transformative potential of general-purpose video generation technology. However, he soon realized that while these general models could produce realistic visuals, they lacked an understanding of the intricate logic that underpins filmmaking. Rather than following the conventional path of leveraging general models, the InterPositive team embarked on an eight-month-long journey to construct a specialized professional dataset within a controlled studio environment, adhering to a comprehensive filmmaking workflow. Their focus was on mastering the rules of filmmaking, rather than relying solely on vast troves of internet videos. The company introduced the innovative concept of 'one model per film,' wherein they utilized the original footage generated during the shooting of a single film to specifically adapt and optimize small-scale models. This approach seamlessly integrated AI technology into the actual production process, catering to post-production needs such as reshooting missing scenes and correcting lighting issues. InterPositive stands firmly against the notion of using AI to generate entire films from scratch. Presently, this suite of tools has been implemented in Affleck's upcoming Netflix film, The Wildness of Human Nature. Affleck's decision to sell the company to Netflix was driven by his desire to ensure that AI technology remains firmly rooted within the film industry ecosystem, thereby safeguarding the rights and interests of film and television professionals. He believes that this unique approach, which diverges from general video models, could potentially pave the way for a new, sustainable path for AI to penetrate the Hollywood industry.