Xiaohongshu Ramps Up AI Investment: Unveils AI-Driven Social Vision, Embarks on In-House Development of AI Companion Products
2 day ago / Read about 0 minute
Author:小编   

Xiaohongshu is intensifying its focus on artificial intelligence (AI), embarking on a comprehensive rollout of AI-enhanced social products and community engagement tools. This strategic shift marks a transition from providing backend technical support to spearheading frontend independent research and development (R&D), product commercialization, and ecosystem expansion. In line with this vision, Xiaohongshu is actively seeking top-tier talent for AI application R&D roles. Notably, the 'AI Social Product Manager' will play a pivotal role in steering the design and development of AI companion products. This involves delving deep into AI's potential to foster emotional bonds, facilitate interest-based matching, and deliver personalized interactions, ultimately crafting AI companion experiences that resonate on an emotional level with users.

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