According to recent reports, Sony's artificial intelligence subsidiary, Sony AI, has introduced a groundbreaking technology known as Protective AI. This technology is designed to prevent copyright infringement in AI-generated videos and music, while also establishing a fair compensation system for creators. In a collaborative effort, Sony Music has joined forces with Universal Music and SoundPatrol Labs to enhance the implementation of this technology. By employing advanced algorithms such as 'neural fingerprinting' and 'anti-training attribution', the system can accurately identify materials used by AI and trace the contributions of original sources with precision. Looking ahead, Sony plans to expand the application of this technology to the video and gaming industries, fostering a transition from an 'AI resistance' approach to a 'technology taxation' model, which will better protect the rights and interests of creators in the digital age.
