On March 13, Zhou Hongyi, the founder of 360 Group, made an announcement through a video, stating that a complimentary installation event for the security software Lobster (OpenClaw) would kick off on March 14. The following day, March 14, 360 set up offline installation booths at the square downstairs. At these booths, users were welcome to bring their own computers or USB drives to take part in the event. This event was specifically tailored for users of Windows 10/11 (64-bit, with memory of 4GB or more).

On-site, interactive areas such as the 'Lobster Farming Zone' and the 'Lobster Play Zone' were established, and promotional gifts were handed out. Zhou Hongyi made a personal appearance at the event, taking the time to install the AI agent, 'Lobster', for users himself. In addition to the offline installations, 360 also rolled out a one-click installation version. This version addressed security concerns by incorporating technologies like sandbox isolation and permission control.

Prior to this, Tencent, Baidu, and JD Cloud had all hosted similar events, following the ongoing trend of 'nurturing AI lobsters'. OpenClaw has successfully established a comprehensive chain encompassing large models, tools, and execution, thus becoming a pivotal entry point for the implementation of AI. Major companies are now competing to attract users by offering free installations, aiming to secure their positions within the next-generation AI interaction ecosystem.