On February 27, Meizu Technology released a statement outlining its strategic transformation. The company announced a temporary halt to its in-house development of new smartphone hardware products for the domestic market, while also debunking unfounded rumors of "bankruptcy restructuring, business closure, and smartphone delisting." Faced with intense competition in the smartphone industry and surging memory prices, Meizu has decided to redirect its resources towards bolstering the capabilities of its Flyme software ecosystem. Through initiatives like "Powered by Flyme," the company will pursue open collaboration with partners across diverse sectors, offering system ecosystem support to smart devices across a broader range of scenarios, industries, and brands. Additionally, Meizu's overseas smartphone operations, AI glasses, and the PANDAER tech trend brand will embark on market-driven strategies, ensuring ongoing safeguarding of user rights and interests.
