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Industry Insights: 1.276 Billion Users Spend an Average of 186.2 Hours Monthly; AIGC Apps Witness Net Growth of Over 200 Million Monthly Active Users
3 day ago /
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Author：小编
Data from QuestMobile reveals that, as of December 2025, the total number of monthly active users across the entire internet landscape stood at 1.276 billion. On average, each user spent 186.2 hours per month online, marking an 8.4% year-on-year surge. This upward trajectory is intricately linked to the dividends unleashed by advancements in AI technology. Specifically, in December, AIGC (AI-Generated Content) apps experienced a remarkable net increase of over 200 million monthly active users, translating to a staggering 150.4% year-on-year growth rate in MAU (Monthly Active Users). Furthermore, the user base for AI application plug-ins expanded to 696 million, showcasing a robust 37.8% year-on-year increase.
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