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On January 26, 2026, during Tencent's annual corporate gathering, Ma Huateng announced that the AI - powered application Yuanbao would roll out a staggering 1 billion - yuan cash giveaway campaign during the Spring Festival. His aim is to reignite the same level of excitement and widespread participation that was witnessed during the heyday of WeChat red envelopes.
He further divulged that Yuanbao is set to introduce a social - oriented product named Yuanbao Pai. This project had initially been kept under strict wraps, shrouded in secrecy.
Come February 1, users will have the opportunity to take part in this grand event via the Yuanbao App. They'll be able to share in the 1 - billion - yuan cash red envelope pool, with some lucky individuals having the chance to snag red envelopes worth up to a whopping 10,000 yuan.
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